Top 5 Fashion Games in Bulgaria Q2 2023: Performance Snapshot

In the second quarter of 2023, the fashion game market in Bulgaria showcased notable trends across the top five applications. Data sourced from Sensor Tower provides a detailed look into weekly downloads and active user metrics for these popular games.

Hair Salon: Beauty Salon Game by Bravestars Games saw a consistent decline in weekly downloads from 4.6K at the beginning of April to 1.5K by the end of June. Active users also followed a downward trajectory, dropping from 7.5K in early April to around 4.1K by the end of the quarter.

DIY Paper Doll from CrazyLabs LTD experienced a sharp decline in downloads early in the quarter, falling from 9.1K to a mere 174 in late May. However, a slight recovery was observed in June, with downloads rising to 748. Active users mirrored this trend, decreasing from 15.4K in late March to 4.5K in late May, then rebounding to 7K by the end of June.

Hair Tattoo: Barber Shop Game by CASUAL AZUR GAMES showed fluctuating download numbers, peaking at 3.2K in mid-June before settling at 1.8K by the end of the month. Active users remained relatively stable, ranging from around 19.5K to 25.4K throughout the quarter.

Makeup Kit - Color Mixing, another title from CrazyLabs LTD, exhibited varied download patterns, with a peak of 2.6K in late May and a decline to 1.4K by the end of June. The game’s active users saw a notable increase from 2K in late April to 5.5K at the end of May, before stabilizing around 3.5K in late June.

Finally, Fashion Battle - Dress up game by Apps Mobile Games experienced a gradual decline in downloads from 4.9K in late March to 2.1K by the end of June. Active users also saw a decrease from 12.2K in late March to approximately 7.1K by the end of the quarter.

For further insights and detailed analytics, visit Sensor Tower.